The New Experience - More About it and What to Expect.

The new website delivers a dynamic, fresh user experience to each visitor and puts them in control, regardless of the type of device they are viewing on. It is an innovative and engaging website that introduces travelers to Georgia?s authentic identity and uses inspirational content and practical planning tools to motivate them to make a trip to our state. Our partner in this endeavor has been our interactive agency Miles. ? All aspects of the travel decision-making process for the consumer have been taken into consideration ? from inspiration to trip planning to booking to sharing via social media. ? The new site will provide greater exposure for the state?s thousands of tourism industry partners ? making it easier for potential travelers to find and access the tourism Partner Profile Pages where they will find: o Content rich videos, photography and slideshows o Easy to follow directions using Google Maps o Information and amenities o A new ?Nearby Attractions? feature o A new ?Related Listing?s? feature o Partner website access o Partner social media sites o Improved Deals exposure o Ability to create a shareable itinerary by adding to ?My Trip? o Option to ?Book Now? (Lodging) ? The addition of fresh, inspirational content has guided the new site?s development. New articles, itineraries, top-ten lists, must-see-attractions, slideshows and blog posts provide a potential visitor with curated content that will help them to dig deeper into the site. ? A completely redesigned homepage will inspire and guide visitors with: o New, statewide photography that highlights all regions o Streamlined navigation and site search that is bigger, bolder and more directive o Iconic Georgia showcasing some of our most distinctive destinations and attractions o A sense of place is firmly established through a clearer representation of the state?s nine travel regions and their unique offerings

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