DIGEST ACQUISITIONS

Promotional goods

Following a blueprint for aggressive growth, Talbot Promo adds a little local content

AT FIRST BLUSH, your local Starbucks looks like a beehive of productivity, what with all the laptop computers, tablets and smartphones on which people are typing, swiping and browsing. A closer look, however, reveals that much of what goes on is little more than Facebook messaging about being at Starbucks, a vortex of posts and reposts-procrastination one $5 latte at a time. Th e rare exception to this rule was a meeting last fall between Pete Th uss and Steve Levschuk. From their meeting sprang a deal for the former to sell his business to the latter, restoring a cherished lifestyle for Th uss and helping Levschuk with his goal of doubling the revenue of his growing business. Pete Thuss and Steve Levschuk. Thuss recently sold his company, What's Up Clothing Co., to Levschuk and joined the growing ranks of independent salespeople working with Talbot Promo 16 | businesslondon.ca | FEBRUARY 2013 Fift een years ago, Th uss began selling promotional items to a small circle of clients. He had been selling product for Heinz and was tired of being on the road most days of the week. "I decided I would sell some t-shirts and pens and set my own schedule," Th uss, 45, recalls. "Pretty soon, I kind of fell into ownership of a company that supplied a growing number of products for me and others to sell." Th e company was What's Up Clothing Co. "We were up to 15 employees last year and that's when I decided to start looking for an exit strategy. I wanted to get back to just selling again." Little did he know, but Th uss was exactly the type of person

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