OFFICIAL PUBLICATION OF THE LONDON CHAMBER OF COMMERCE ? SEPTEMBER 2017 Each year the Chamber?s ?Voice? Magazine has the opportunity to sit down with the incoming President of the Board of Directors to ask a series of questions about what the membership can expect at the Chamber under their leadership. What follows is a Q & A interview that was conducted this past July. Andrew Schiestel is a Canadian technology and marketing entrepreneur. He built his first website at 15 years old, and has lived and breathed the Internet ever since. Andrew is the president at tbk Creative, a London-based web design and digital marketing agency. In 2017 and 2016, tbk Creative was named ?Top Web Design Provider? in London by Consumer Choice Award, and in 2016 as well, the company was named ?Small Business of the Year? at the London Chamber of Commerce Business Achievement Awards. Andrew?s articles on digital marketing and the digital economy have appeared in the Financial Post, the Globe and Mail, and the London Free Press. 42 | | SEPTEMBER 2017


18 20 32

Dining with the wolves These indie operators are shaping how Londoners dine


Becoming unsinkable Olympic hero Silken Laumann applauds Fanshawe?s focus on wellness The broad perspective Four women talk about assumptions in the workplace

September 2017

Volume 18: Issue 11


LONDON Publisher: Lisa Catania 519.667.5480 Managing Editor: Lisa Bucher 519.471.2907 x 540281 Sales Manager: Linda Leblanc 519.673.5005 x 516200 Media Sales Consultant: Ilinka Armstrong 519.673.5005 x 540255 Design/Production Susan Batsford Business London is published monthly at 369 York St., London, ON N6A 4G1 26 The changing face of fitness How attraction and disruption marketing are changing the fitness industry 4 | | SEPTEMBER 2017 34 Matter More Is your strategy driven by what you think about your brand? 35 NEW! Business Events What?s going on this month 36 Building a future How Copp?s maintains a stronghold in a competitive market 39 Lights, cameras, olives! The new host of London Today The Voice . . . of Business Meet Andrew Schiestel President of the Board of Directors 2017/18 42 The Voice of business


SUBSCRIBE TODAY. LFPRESS.COM 12,000 copies distributed to businesses in the London/St. Thomas area, including members of the London Chamber of Commerce. Subscriptions: $24 for one year, $37.50 for two, $45 for three (GST included). USA $60 per year (Canadian funds). Reproduction in whole or in part of the editorial or advertising content is forbidden without the written consent of the publisher. Publications Mail Agreement No. 40064683 Return undeliverable Canadian addresses to: Business London 369 York St., London, ON N6A 4G1 ISSN 1493-0579



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